Designing book is no joke. It’s a serious business.

I would like to share few more interesting talks by Chip Kidd, youth health an American book author and book designers. His talk in Ted is a fantastic performance, here which I think he have made a point that design is not only about designing the actual piece of design, story such as book cover but also about how do you get the message around – communication skills. In his talk, Kidd have shown the audience that designing the book, book cover and the content layout is not a joke. In fact it is a real serious business and need a lot of understanding about book before you start designing.
Chip Kidd- book cover’s design

GOOD Nation Branding

This topic have come to my interest since 2006, view when I learn about the country branding from Simon Anholt. I thought at that time, and was heavily driven by the idea that branding can help to improve any country. But then after a long time researching and reading about branding the good, the bad and the ugly, I come to realised that branding might be the wrong choice to take in promoting the country. So then I stop giving my pro opinion about how a country should take that role.

But this year I have came to view an interesting turn by Simon Anholt. I guess we can say that he have seen a lot and might be agree with me that branding in many ways might provide damage than improved. So he started again in different path. I like this path. To see how branding can be taken differently, to provide good to the others, and to do good to the others. Remind me of a good friend of mine David Berman’s book Do Good Design, which I have translated in Bahasa Malaysia in 2013.

Now this is the idea: Good Country vs Bad Country? Is that really that simple? You just have to listen to Anholt’s talk and think about it. Here are some captions of his talk.

“This is about the government and the people, the culture, and the good practice.” The Good Country Index –  The Good “Enough hearing about competitive country, prosperous, happy country. Because at the end it is still selfish”

This is a very interesting talk by Simon Anholt.

“Anyone should ask about being good?  Is that the behaviour of a good country? ”
“I want to live in a good country and I so so hope that you would do too”….


Filmed June 2014 at TEDSalon Berlin 2014




Fantastic tools for presentation by Mr. Zaid Alsagoff

Workshop for Designing Effective Presentation

Today we (the academic staffs of the School of the Arts) were asked to attend a workshop to teach us on how to work or design an effective presentation. This class is organised by Mr. Zaid Alsagoff from International of Medical University Malaysia. He shows us the latest tools that I found fascinating.

Here I would like to extend Mr. Zaid talk and sharing session about the useful links if you want your presentation to be much more interesting and as they said, salve create an awesomeness of your presentation.

Useful links:
VideoScribe –

Bitly – to shorten your long links to a shorter version
This site is fantastic as it help to shorten an image links that you got from internet to be less messy and shorten it or simplify it.
Try this one and it makes your life

Padlet –

Poll Everywhere –
is a superb tools for a fast response, ask to get the students to response to a certain topic for the open discussion.

Socrative is a fast tools to do quiz, or forum in the class. This is a great tools for the class exercise and to engage the students to the topic that you want to get the student thinking.


My paper on Cartoonist Lat and Imagery of city

“Malaysia’s globally popular cartoonist Lat and the imagery of city/country , globalism/islamicism that can be found in his work co-authored with the breathtakingly dynamic design academics and theorists Nurul Rahman Wargny and Nasya Bahfen – perfect academic partners who bring nothing but abundant ideas and creativity to the table” – Juliette Peers, RMIT.

The paper can be read online at 


Happy 2014!

It has been eight years since I started writing this blog entries. I thought that I would write more about design and life as a designer and educator after I completed my PhD. That was wrong. I barely wrote about anything in this blog after my PhD. But this year resolution is about writing interesting journeys, no rx design experiences, teaching jokes and memorable moments in this blog.

For a start, while browsing through the net looking for an old image of Penang Botanical Garden Project proposal that I am currently preparing, I found this interesting blog by R.S. Murthi, a writer, editor, musician and a cyclist. In his blog there are collections of songs, photos old and news, and short stories. You can find him here

I must be a bit behind as I have only got the chance to know some fantastic bloggers but, it’s never too late to catch up with the updates.

Happy 2014 and look out for more stories in this blog.


Your role as a designer PART 1: Try practicing ‘Design for sustainability’

Reading through David Berman’s book “Do Good Design” I came across this site which was introduced in his book. by Eric Benson, cure is a site that every designer should visit at least once to get some inspirations of what a designer can do to help the society and sustain the environment. Have a look here. You can click at the image and it will take you to the site.

Here Eric try to introduce and to change our practice as a designer to green practice. Issues about paper, cure printer, read tools and plenty more are set here for you to explore. Now, it’s your time to do it.
Screen shot 2013-08-24 at 2.14.03 PM

David Berman talk in School of the Arts, USM Penang

My first meeting with David Berman was in Sydney when I attended an AGDA talk about “How can designer save the world?”, read more which I think the title sound a bit ‘big’ but the content is very useful and I didn’t regret attending the talk.

David’s talk is fantastic! He shared about his experience as a Graphic designer but not so much about the design artwork, but more on the ethic part of being a designer. He is such an inspiration and after his presentation I cannot help from seeing him to discuss more about his effort to shaped a better designer in each one of us. I bought his book “Do Good Design” and reading the book have answered lots of the questions that I’ve been asking myself about my role as a Graphic designer. All these questions, such as “what will happen if I create a design using an image of a little baby?” Is it ok to use it? Or is it not? Of course my boss and the company that I was working at that time supporting and comforting me by saying that it perfectly fine. Because we have paid the royalty of the picture, and we have asked the client if they ok with using the baby image in their poster and branding promotion, and they are fine. But am I the only one was in the bubble here? I am more concern about how we exploit the image of the naked baby here. Yes, it’s cute and yes, it only the back view of the baby, but still..  So David, thank you for answering the questions in my thoughts.

I am delighted to present David to Malaysian designer. So I have put my best efforts to bring David here in Penang. Under the Graphic Communication Design department, I am delighted to bring David as our guess of honour. My advice to you, this is once in a life time David Berman talk is held in Penang, so if you’re around please do come. Make your RSVP at maslynda[at]

See you there!



David Berman Talk USM Poster V1

Grande Mosquée de Paris – A must visit when you’re in Paris.

Nurul at MEX Forum

I’m thrilled as today a whole group of people who have similar interest about design and culture will come together and discuss focus on design and culture, story how it relates to each other. So if you’re around in Penang, purchase please do come along to the forum from 1 to 5pm at the Green Room, Georgetown, Penang. More info

Mosquee de Paris - Nurul Rahman
Mosquee de Paris – Photo: Nurul Rahman 2013

The Grande Mosquée de Paris, cheap located in the 5th arrondissement, is one of the largest mosques in France. Here in the mosque the notion of Islam is clearly projected as a simple, peaceful and acceptance religion. The mosque represent it all. Anyone can visit the mosque. It is open to public except at the Friday prayers where the mosque will be fully occupied by the Musliman for the Friday prayer. Behind the mosque there is a beautiful cafe, which runs all days serving lunch and dinner. There is also a hammam place (Strictly for women only). This is how the mosque sustains the place.
If you in Paris, the Mosquee de Paris – the restaurant, is one of the place you should not missed. Spend some times to visit the hammam then have your lunch and end with small sweet taste of the dessert and sweet tea. They served Oriental food such as Tagines, Couscous and Pastries. Sit at the open terrace and just enjoy the design surrounding the space.

Visit their website for more info

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